The first step to growing your website with Instagram is to identify the best performing images for your niche. You can use these top performing images as paid shoutouts. These will be shared to a new audience, so make sure to use a high-performing image.
Another great method is to leverage this opportunity to promote your lead magnet offer, too. You can also create an image caption to leverage your offer. Use your top performing image as a paid shoutout to promote your lead magnet offer. This is continually one of the best ways to grow your audience online without needing to buy real Instagram followers or using paid campaigns to boost your latest posts.
To learn more about what’s working best for other IG users, be sure to read through the following tips.
Engaging with your audience
When growing your website with Instagram, engaging with your audience is key to driving traffic and conversions. Understanding your audience can be helpful in planning your content and posting schedule. Instagram offers insights on average activity for specific locations. For instance, if your audience is predominantly in the U.S., you may need to post less copy and more images. Also, if your audience is predominantly in English speaking countries, you may need to adjust your content strategy to avoid copy-heavy posts.
Using polls is a great way to engage with your audience. In addition to using polls to generate traffic, Instagram allows users to cast votes for their favorite product options. You can also use polls to inject personality into your Stories. In addition to polling, you can create short videos that tell a story and engage with your audience. These videos can also be viewed by thousands of people.
Creating a consistent visual theme
When growing your website with Instagram, a consistent visual theme is important to create a cohesive look for your entire feed. Colors and textures are key to a visually appealing feed, so make sure you choose your colors and fonts carefully. For example, if your brand sells or promotes printing products, you may want to stick with red and black colors for most of your posts. You can find ideas on Pinterest for your Instagram feed, too, so you can easily create a similar look.
Theme colors are essential, but choose one that matches your brand color scheme. This way, you’ll be able to incorporate more photos without sacrificing the aesthetics of your website. It’s also important to keep your Instagram content consistent with your other social media accounts. If your company recently rebranded, you might need to consider a different theme for the Instagram account. A consistent color palette is key, too. HubSpot’s Instagram page uses the company’s colors.
Hashtags
Using hashtags on Instagram is a great way to increase traffic. Hashtags are a universal way of categorizing content on social media platforms, including Instagram. Using hashtags in your posts can help users find the content they’re looking for, and you can add them to your photos to remind followers of what you’re sharing. Additionally, using hashtags will increase your followers’ exposure and allow you to track the results of your efforts.
In order to gain exposure from Instagram, you should create hashtag that blend to target specific audiences. Make sure to use both popular and niche hashtags. Popular hashtags are searched millions of times, while lesser-known hashtags are used by a smaller audience. Use a minimum of three different blends of 30 hashtags to reach different audiences. Then, switch back and forth between the hashtag blends to target different audiences. Creating hashtag blends is easy to do on your favorite note app.
Linking to other social media platforms
Linking to other social media platforms can help you increase traffic to your website. Instagram offers a more limited link structure than its bigger competitor, Facebook. Facebook users can link to different webpages with every post. On Instagram, however, you can only include a single clickable link in your bio. To get around this restriction, you can use third-party link creation services. These services will help you design your landing page in a way that’s both user-friendly and effective.
If you want to use Instagram to drive traffic to your site, you’ll want to create a bio link for your website. It’s easy to add one of these links. It helps improve website analytics and helps you make future decisions. It’s important to use only action buttons, however, as keeping all the buttons in one place will create clutter. Fortunately, Instagram analytics can help you track which stories are performing the best.
Creating a databox template
Using the databox template on your website is a great way to track the performance of different marketing methods. Not only can you measure how effective your social media marketing efforts are, you can track the performance of your Facebook ads and other marketing sources. The Databox feature allows you to create KPI scorecards, which are excellent for gauging the effectiveness of your marketing strategy. To maximize your success, choose the best metrics to track and then optimize the data box template for those metrics.
Once you’ve figured out which metrics to measure, you can begin creating your social media dashboards. A simple dashboard can display information like how many followers you have, the health of your account, and more. With over 70 integrations, the options are virtually endless. Customize your dashboards and graphs by dragging and dropping various data. Databox Dashboard Designer allows you to add your own metrics and graphs so that your dashboard displays exactly what you need it to show.
